Archive for August 15, 2017


Increasing Winter Camping Guest Counts with Effective Marketing


As the summer comes to an end, so will camping vacations. While some families and individuals enjoy camping over the winter months, the numbers significantly reduce when compared to the summer months. As a campground operator, how can you increase your winter guest rates? How can you encourage visitors to camp during the winter months, when there is snow and ice on the ground and it is too cold to hike long distances or swim in the campground pool?

Continue marketing efforts

Campground marketing is important, all year long. It is especially important during the winter months. If guests are not currently thinking about camping, they are never going to plan a trip. Many guests may actually enjoy winter camping, but the thought just never occurs to them. It is also important to change the marketing str